A public-facing grand opening where live music helped guide the morning from guest arrival through the ribbon cutting and into the celbration that followed.

Fifth Third Bank celebrated the grand opening of a new branch in Largo with an outdoor community event built around guest arrival, official remarks, a ribbon cutting, and live music. Brandon was brought into the event through Catchweight to provide solo acoustic
music across the morning as employees, guests, and members of the local community gathered at the new location.

Live music welcomed guests as they arrived and gathered before the ceremony. When the official remarks and ribbon cutting began, the performance stopped completely so attention could shift to the program. Afterward, the music returned as guests continued visiting and celebrating the new branch. Rather than treating the morning as one continuous performance, the entertainment followed the structure of the event itself, helping each part of the grand opening feel distinct while remaining connected to the larger celebration.

PROJECT SNAPSHOT

Venue: Fifth Third Bank Branch - Largo, FL

Event Type: Grand opening and ribbon cutting

Performance: Solo acoustic music throughout the morning

Client: Fifth Third Bank, Via Catchweight

Audience: Guests, employees, and local community

KEY TAKEAWAY: Well-timed music can help make the transitions during an event feel clear and intentional.

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